The key digital business metrics for founders - think Customer Acquisition Cost (CAC), Lifetime Value (LTV), Churn Rate, and Monthly Recurring Revenue (MRR) - are your best buddies for figuring out if you’re on the right track. They give you the lowdown on your finances, how happy your customers are, and how fast you’re growing. In this article, we’ll break down these must-know metrics, sort them by where your business is at, and toss in some practical tips to help you make

This guide explores the best AI marketing tools for small businesses in India, focusing on those that are easy to understand and use. Whether you’re creating content, managing social media, or optimizing for search engines, these tools can help you achieve more with less effort.

Vibe Marketing is transforming the marketing landscape, particularly for solopreneurs who need to maximize limited resources. This innovative approach leverages artificial intelligence (AI) and automation to streamline tasks such as content creation, data analysis, and campaign optimization.